Klaviyo partner for Shopify webshops
Klaviyo is the email marketing platform built for webshops. As an official Klaviyo partner, PureAgency sets up your flows, campaigns and segments, connected to your Shopify store. Every customer gets the right email at the right moment, and you see exactly how much revenue each email generates.
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Why Klaviyo?
General tools such as Mailchimp or Flexmail are great for newsletters. Klaviyo reads your Shopify data directly: orders, viewed products, abandoned carts and customer value. That lets you email automatically based on buying behaviour, instead of sending everyone the same message.
For a webshop, that is the difference between a newsletter you send now and then, and an email channel that brings in revenue every day, even when you are not working on it.
Flows that bring in revenue
Flows are e-mails that are sent automatically as soon as a customer does something. We start with the flows that deliver the most for almost every webshop.
For new subscribers, with your brand story and a first reason to buy.
To win back customers who hesitated.
For visitors who showed interest but added nothing to their cart.
A thank-you, usage tips, a review request and cross-sell.
For customers who have not bought anything for a while.
Everything for e-mail that sells
Products, customers, orders and browsing behaviour flow into Klaviyo, including your order history.
Segments based on buying behaviour: new customers, regulars, VIPs and customers at risk of leaving.
Campaigns with a clear goal, sent to the right segment instead of your whole list.
Forms that suit your brand and give visitors a reason to subscribe.
Reusable templates, so your team can quickly create new campaigns.
We track revenue per flow and campaign, and test subject lines, timing and content.
Moving from Mailchimp or Flexmail to Klaviyo
Are you using Mailchimp, Flexmail or another platform today? We guide the switch from start to finish.
Transferred correctly, so you lose no subscribers and stay GDPR-compliant.
Including your historical orders.
SPF, DKIM and DMARC set up, so your e-mails land in the inbox.
And improved straight away.
We warm up your new account before mailing your full list.
How we work
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Introduction
We look at your webshop, your current e-mail marketing and your goals.
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Plan
You receive a proposal with the flows, segments and campaigns we set up first.
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Build
We connect Klaviyo, build the flows and templates and test everything thoroughly.
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Launch
The flows go live and we follow up the first results.
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Optimisation
We adjust based on the data. Ongoing support for your campaigns is possible through a fixed monthly collaboration.
Frequently asked questions about Klaviyo
What is Klaviyo?
Klaviyo is an email and SMS marketing platform built for e-commerce. It connects to your webshop and uses order and browsing behaviour to send targeted emails automatically.
What is the difference between Klaviyo and Mailchimp?
Mailchimp is strong in newsletters and general communication. Klaviyo is built for webshops: it reads your Shopify data directly and measures the revenue per email. If you run a webshop, Klaviyo is usually the better choice.
Does Klaviyo work with Shopify?
Yes. Klaviyo has an official integration with Shopify that syncs products, customers, orders and on-site behaviour. We set up the connection and check that all data comes in correctly.
What does Klaviyo cost?
Klaviyo charges a subscription based on the number of contacts in your account, and you can start for free with a small list. You will find the current prices on klaviyo.com. Our support depends on the number of flows, any migration and whether you want ongoing help with campaigns, so we prepare a tailored quote.
How quickly will I see results?
Flows such as the welcome series and abandoned cart start generating revenue as soon as they are live and your webshop has traffic. How much depends on your visitor numbers and your list. Klaviyo shows you exactly what each flow brings in.
Can you transfer our existing mailing list?
Yes. We transfer your contacts together with their consent status, so you only mail people who agreed to it. That keeps you GDPR compliant and protects your deliverability.
Is PureAgency an official Klaviyo partner?
Yes, PureAgency is an official Klaviyo partner. We combine that with our experience as a Shopify Select Partner, so your webshop and your email marketing work well together.
Which flows should every webshop have?
We usually start with a welcome flow, abandoned cart and checkout, browse abandonment, post-purchase and winback. Together they cover the moments when customers are most receptive.
How do you make sure my e-mails do not end up in spam?
We set up your own sending domain with SPF, DKIM and DMARC, warm up new accounts gradually and mail only to people who gave their consent. That protects your deliverability.
Can I also send text messages with Klaviyo?
Yes. Klaviyo also supports SMS, so you can combine e-mail and text messages in the same flows. We look with you at whether that is useful for your webshop.
Do you also offer ongoing support?
Yes. Besides the setup, we can support your campaigns and optimisation through a fixed monthly collaboration.
Can our team learn to work with Klaviyo themselves?
Yes. We offer a Klaviyo training for beginners and an advanced Klaviyo training, taught by our own specialists.
Ready to get more out of email?
Book a no-obligation call. We look at your webshop and tell you which flows will deliver the most for you.




